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Logo for Nordfriesische Leckereien (treats, cookies, juice, etc)

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This short briefing was written by a client:

target-audience: 'Nordfriesische Leckereien' sells (especially local) in own production produced 'treats' (= Leckereien in German) - currently mainly Biscuits / Cookies 'by Grandmothers recipes', packed in 200g OPP cross bottom bags.

Also in our collection: Potted like elderflower juice, elderberry juice, pickles, mustard pickles, quinces, beetroot, pumpkin, pears and much more (depending on the current season). Jams and jellies in jars maybe even follow in the future.

The target group is more likely to be negligible, because on the one hand older people buy the biscuits but otherwise we have something for any other age group to buy.
Description: At the logo for the "Nordfriesische Leckereien" you are allowed to let off steam you! Currently, there are no real idea how the logo should/may/can look at the end. The logo may or rather should act Modern and make good on (small) stickers for/on the products.

The logo should be contain definitely an eye-catching signet which is compatible with the topic of "treats" and our products (see above). In addition, of course, the word of our company "Nordfriesische Leckereien". A "Subtitle" we do not currently have, if a designer can think of something nice, he may like to integrate his ideas or put a placeholder "slogan" in the logo so we can think about a slogan at any other time.

The logo may be created like so that it can be printed according to the format (invoice/letters, business cards, label for the products, ...) in a different form (eg the signet at the top, left, right , center, up, down, ...). Here you can/should show examples of your ideas (for example, coloring in "negative" and "positive").

In order to imagine something better what we offer, you can see under http://shop.nordfriesische-leckereien.de already an impression from our cookies. Although the photos are still no "beauties" - but show (almost) all cookies as they really look like when they come out of the oven. Better photos of the cookies in the bags come in the feature if the shop goes online and each variety of our cookies has been freshly baked. But this will probably not take place before the end of the project, so we have attached a sample photo (original photo of our cookies in a bag).

(NOTE: The shop is currently under construction and is therefore not yet FINAL adapted or published)

In the appendix, we have also attached an example of our current (and temporary) labels for the cookie bags. These labels have the format of 70x36mm and will also stay later (with the new logo) in the same format. However, the layout can vary . Maybe you can make sug..

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